Improving of innovative activity at the enterprise

Abstract

This bachelor thesis work dedicated to the development of improving innovation activities in Guinness Ghana Breweries Ltd. in respond to organizational change. Effective and proper ways through the enterprise can successfully conduct and implement new innovational strategies. In the thesis were analyzed, summarized and forward-thinking theoretical and methodological foundations of enterprise innovation activity. Practical recommendations was proposed for the successful carrying out an effective innovation activity in the enterprise to achieve a harmonious professional working quality of the employees in the organization. After conducting the general analysis of Guinness Ghana Breweries Ltd., where you can find general characteristic of activities of the enterprise, dynamics of the main technical, economic and financial performance of the enterprise and the analysis of the innovative activity of the enterprise, I formulated review of how the organization can implement a change in its innovative activity according to topic of research. Recommendations were proposed for the organization as to how to carry out a new innovative activity and the economic benefit it will bring to them.